Creative/
Thomas Björk

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Robyn – Killing Me

http://www.robyn.com/killingme/

Client:
Robyn

Concept:
The video for Robyn’s track Don’t Fucking Tell Me What to Do is the first of its kind, a 3D video using no cameras, written entirely in code, with much of the content fed by fans via a Twitter feed. The video has the potential to become the infinite video as users can continue to add on to the endless stream of #killingme comments. It is also the ethereal video, as as it re- generates with each loading of the URL.

The concept was originally developed by Mary Fagot, Creative Director for Blip Boutique and the web development team at Stopp Web in Stockholm, lead by Creative & Project Manager Thomas Bjork.

Technics:
Everything is generated on the viewers screen.
Every view is unique.
Interaction made using Twitter API

My Role:
Creative & Project Manager

Awards:
FWA – Site of the Day
Nominated at SXSW 2011 – Experimental Category

Media:
Fast Company
Creative Review
Techcrunch
New York Magazine
Creativity Online